Annual Report

Notice: The Group has been trading under the name Henkell & Co. Sektkellerei KG since 1 January 2009.

Henkell & Söhnlein on expansion course

Double-digit growth at home and abroad / Top-class additional acquisitions / Subsidiaries in 10 countries

Henkell & Söhnlein Sektkellereien KG can look back on a successful 2007. Group turnover increased by a total of just under 11 per cent to 569 million Euros.

The Henkell & Söhnlein Group in the Financial Year 2007
(January to December 2007)


2006
in millions of euros
2007
in millions of euros

Change
against previous year
Group turnover 513.1 569.0
+ 10.9
Domestic market 307.9 340.0
+ 10.4
Abroad 205.2 229.0
+ 11.6






millions
of 9 l cases
millions
of 9 l cases


Group sales 17.1 18.3
+ 7.4
Sparkling wine 11.1 11.8
+ 6.5
Wine 2.8 2.6
- 4.8
Spirits 3.2 3.9
+ 21.1










Number of employees 1,575 1,615

Domestic market 522 527

Abroad 1,053 1,088

 

Henkell & Söhnlein Sektkellereien KG can look back on a successful 2007. Group turnover increased by a total of just under 11 per cent to 569 million Euros. The Wiesbaden Company has therefore been able to continue developing its position as one of the leading European suppliers of sparkling wine, wine and spirits.

Compared to last year, with a double-digit increase of 10.4 per cent, turnover in Germany totalled 340 million Euros. The foreign subsidiaries have also contributed to the Group¹s increase in turnover showing overall good development. With the expansion into central European markets which already began years ago, the company is enjoying above-average growth there.

Group sales increased overall by 7.4 per cent to the equivalent of 18.3 million 9 l cases.

In particular, the sales plus in the sparkling wine sector, which still constitutes the company¹s largest share of total sales, achieved an increase of 6.5 per cent. A total of 11.8 million 9 l cases were sold.

Due to a strategic reduction of entry-level-priced table wine in sales in the Czech Republic, wine sales have fallen slightly. The marginal 4.8 per cent drop to 2.6 million 9 l cases is a result of the focus on a higher quality range of brands.

A new sales record was set in the liquor trade with 3.9 millions 9 l cases sold and a sales increase of 21.1 per cent. The growth driver was once again the long-standing market leader Wodka Gorbatschow. The first-time consolidation of the brands Der Gute Pott and Stern-Marke, which were taken over from Racke, also made a positive contribution.

The Group has continued to forge ahead with internationalisation. With the takeover of the Ukrainian market leader in sparkling wine, Kiev Sparkling Wine Cellars, and the acquisition of the qualifying majority shareholding of Mionetto S.p.A in April of this year, the most important Italian supplier of Prosecco, Henkell & Söhnlein is now represented with its own subsidiaries in ten European countries. The Group is the market leader in sparkling wine in six countries, and in two countries it is the market leader in wine and vodka.

Furthermore, 2007 was also the year of numerous innovations:

Carstens SC Bio, the first German organic sparkling wine brand from controlled cultivation, and Francesco Yello, the first Prosecco in a modern 0.2 l aluminium bottle, came to the market.

Two rosé variants were successfully introduced under the brands Fürst von Metternich and Söhnlein Brillant.

Wodka Gorbatschow was further enhanced by its triple cold filtration process and an optimised label design.

Scharlachberg Xtra Reserve rounds off the product range with a brandy of the highest quality grade.

Annual Report 2007

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